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Following Julius Fučík in the children's magazines between 1945-1970
Jozífová, Kateřina ; Knapík, Jiří (advisor) ; Köpplová, Barbara (referee)
The Diploma work is focused on the media image of Julius Fučík in the children's magazines between 1945 and 1970. The main aim of the work was to find out how often Julius Fučík appeared in the contents of selected magazines for children and how he was presented to them. Eleven periodicals intended for elementary school children were selected for the research - Vlaštovička, Vpřed, Mateřídouška, Studánka, Plamen mládí, Člověk a příroda, Ohníček, Pionýrské noviny, Pionýr, ABC mladých techniků and přírodovědců, Sedmička. Texts devoted to the topic of Julius Fučík or his works were subjected to frequency and thematic analysis. Based on them, it was possible to determine the period of ups and downs of Fučík's cult of personality, as well as to determine six main themes that were associated with his person in children's magazines. In the conclusion, all predetermined research questions are answered and the results of the entire work are described in more detail way. The analyses showed that the period of the strongest Fučík's cult had occurred in 1953. On the contrary, between the years 1945-1948, 1955-1956 and 1965-1969, not a single text related to Julius Fučík appeared in children's magazines. The research also showed that Julius Fučík was presented to children as a national hero, a role model, both...
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Ideological Influencing in the Czechoslovak Children's Magazines of the 1970s
Vondráčková, Kateřina ; Rákosník, Jakub (advisor) ; Pullmann, Michal (referee)
(in English): The aim of this thesis is to characterize ideological influence on the Mateřídouška magazine's pages in years between 1969-1979. The stress is laid down on the reader and their right to have a proper childhood in the period of so-called "normalization". I tried to solve the problem by analysing the previous evolution of the magazine and a consecutive analysis of given period's selected volumes. The research did show that Mateřídouška does place a great stress on tradition and it is necessary to evaluate it as a whole unit. Despite the outstanding return to the real socialism the ideology does assume a specific form. On the basis of discovered facts we can characterize this form in a more precise way and present a picture that children could have seen and read on the pages of Mateřídouška. Klíčová slova (anglicky): Czechoslovakia, social history, period of normalization, propaganda, ideology, children's magazine, Mateřídouška, fairy tale, childhood
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Contemporary magazines for pre-school children from family point of view
Matoušková, Vendula ; Laufková, Veronika (advisor) ; Zimová, Lucie (referee)
The thesis "Contemporary Magazines for Preschool Children from Family Point of View" introduces the area of reading pre-literacy focused on the issue of children's magazines. The theoretical part of the thesis defines the notion of the pre-literacy and the importance of reading pre-literacy in relation to the child of pre-school age. It also focuses on the child's relationship to the book and the children's magazine. The empirical part aims to explore children's magazines through documentary analysis, focusing on the content of current magazines for pre- school children. Another goal is to find out, by means of a questionnaire survey, on what criteria the parents choose children's magazines and what role the children themselves have in choosing the magazine. The results of the analysis found that there are magazines of good quality and content suitable for preschool children (Báječná školka, Raketa) and lesser quality magazines (Barbie, Auta). The results of the questionnaire survey show that most parents choose a children's magazine according to the quality of the texts, however the children's wishes plays an important role in the selection.
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Ideological Influencing in the Czechoslovak Children's Magazines of the 1970s
Vondráčková, Kateřina ; Rákosník, Jakub (advisor) ; Pullmann, Michal (referee)
(in English): The aim of this thesis is to characterize ideological influence on the Mateřídouška magazine's pages in years between 1969-1979. The stress is laid down on the reader and their right to have a proper childhood in the period of so-called "normalization". I tried to solve the problem by analysing the previous evolution of the magazine and a consecutive analysis of given period's selected volumes. The research did show that Mateřídouška does place a great stress on tradition and it is necessary to evaluate it as a whole unit. Despite the outstanding return to the real socialism the ideology does assume a specific form. On the basis of discovered facts we can characterize this form in a more precise way and present a picture that children could have seen and read on the pages of Mateřídouška. Klíčová slova (anglicky): Czechoslovakia, social history, period of normalization, propaganda, ideology, children's magazine, Mateřídouška, fairy tale, childhood
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Changes in a presentation of a "good" scout
Reslerová, Kateřina ; Švec, Štefan (advisor) ; Suk, Pavel (referee)
Main theme of the diploma thesis is the children's magazine Junák, which is especially intended for members of the Czech Scout organization Junák. The thesis deals with the main ideas of the Scout Movement and its significance for the society. Further, it describes the history of Czech scouting from the beginning up to now. Subsequent part pays attention to the magazine Junák, its history and importance for the members to the Czech Scout organization. The second practical part is devoted to the research of the changes in a presentation of an ideal scout member in a various time periods based on articles published in the magazine Junák. As a method the quantitative content analysis is used. The survey explores how the characteristics, abilities, values and activities of the "good" scout have changed since the beginning of the 20th century. In addition it tries to find out if the scout was influenced by the contemporary political and social circumstances. The research part consists of eight particular presentations created by eight representative volumes of the magazine Junák. Conclusion is comprised of the summarizing overview based on the previous presentations. It stresses the changes and differences of the attributes of the scouts over almost one hundred years.
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